<p>In 2007, Simonetta and her husband made the quixotic decision to open a restaurant.<br>Without any relevant experience IT engineer Avi and novelist Simonetta put aside their careers to throw themselves (and their three young children) into their dream.<br>This is the story of Ida, a tiny resilient restaurant situated on an unlovely arterial road between Kilburn and Kensal Rise, a barren thoroughfare with few shops and zero passing trade.<br>Th...